鐧芥磥
鎽?瑕侊細杩戝勾鏉ワ紝鍥藉唴缁忔祹鍙戝睍杩呴€燂紝浜轰滑鐢熸椿姘村钩涔熷緱鍒板緢澶ф彁鍗囷紝浣垮緱浜轰滑瓒婃潵瓒婇噸瑙嗗畨鍏紝鑰岄鍝佹槸浜轰滑鐢熸椿涓殑鍩烘湰鐗╄川淇濋殰锛屾槸浜轰滑鐢熸椿鐨勫繀闇€鍝侊紝鎵€浠ラ鍝佺殑璐ㄩ噺涓庡畨鍏ㄩ棶棰樻槸褰撲笅鏈€鐑棬鐨勮瘽棰樹箣涓€銆傚綋鍓嶆秷璐硅€呯殑闇€姹備細鍙楅鍝佽川閲忎笌瀹夊叏鐨勫奖鍝嶏紝棰戝彂鐨勯鍝佽川閲忎笌瀹夊叏闂璁╀汉浠剤鍙戦噸瑙嗛鍝佽川閲忎笌瀹夊叏锛屾秷璐硅€呯殑闇€姹傛笎娓愬彂鐢熷彉鍖栥€傚熀浜庢锛屾湰鏂囧睍寮€浜嗗叧浜庨鍝佽川閲忎笌瀹夊叏瀵规秷璐硅€呴渶姹傜殑褰卞搷鐨勭爺绌躲€?/p>
鍏抽敭璇嶏細娑堣垂鑰呴渶姹?椋熷搧;璐ㄩ噺;瀹夊叏
Abstract锛欼n recent years锛?with the rapid development of the domestic economy锛?peoples income level has been greatly improved锛?making people pay more and more attention to safety锛?and food is the basic material guarantee in peoples life锛?is the necessity of peoples life锛?so the quality and safety of food is one of the most popular topics. The change of time has also changed the demand of consumers. The current demand of consumers will be affected by the food quality and safety. In recent years锛?food quality and safety problems have made people pay more attention to food quality and safety锛?resulting in the gradual change of consumer demand. Therefore锛?based on this锛?this paper carries out research on the influence of consumer demand on food quality and safety.
Key words锛欳onsumer demand; Food; Quality; Security
椋熷搧璐ㄩ噺涓庡畨鍏ㄤ笉浠呬簨鍏抽鍝佸競鍦虹З搴忥紝杩樺叧绯绘秷璐硅€呯殑鐢熷懡瀹夊叏銆傝繎鍑犲勾锛屽洜涓洪鍝佽川閲忔墍瀵艰嚧鐨勫畨鍏ㄩ棶棰樺薄瑙佷笉椴滐紝璁╅鍝佽涓氬舰璞″ぇ璺岋紝瀵艰嚧娑堣垂鑰呯殑璐拱闇€姹備笉鏂笅闄嶃€傞鍝佽川閲忎笌瀹夊叏鏄秷璐硅€呰瘎鍒よ嚜韬渶姹傜殑閲嶈鏍囧噯銆?/p>
1 鎴戝浗椋熷搧璐ㄩ噺涓庡畨鍏ㄧ幇鐘?/p>
椋熷搧璐ㄩ噺瀵规秷璐硅€呴渶姹傘€佸競鍦虹幆澧冭浆鍙樹互鍙婇鍝佽涓氱殑鍙戝睍鍓嶆櫙閮藉叿鏈夐噸瑕佸奖鍝嶃€傞鍝佹槸淇濊瘉浜轰滑鐢熷瓨璐ㄩ噺鐨勫熀纭€锛屾洿鏄叧閿€備絾鏄綋鍓嶆垜鍥界殑椋熷搧璐ㄩ噺涓庡畨鍏ㄥ瓨鍦ㄨ緝涓轰弗閲嶇殑闂锛屽浜轰滑鐨勭敓鍛藉畨鍏ㄥ拰鍋ュ悍閫犳垚浜嗗▉鑳侊紝闃荤浜嗛鍝佽涓氱殑绉瀬鍙戝睍銆?/p>
1.1 椋熷搧璐ㄩ噺涓庡畨鍏ㄦ爣鍑嗙浉瀵逛笉瀹屽杽
鑷粠鈥滀笁楣垮ザ绮夆€濅簨浠跺彂鐢熶互鏉ワ紝椋熷搧璐ㄩ噺涓庡畨鍏ㄩ棶棰樺湪鍥藉唴鏄瘮杈冮噸瑕佺殑闂锛岄鍝佸畨鍏ㄥ舰鍔胯秺鍙戜弗宄汇€傗€滀笁楣垮ザ绮夆€濅簨浠剁殑鍙戠敓锛屼篃闂存帴鍙嶆槧浜嗘垜鍥藉椋熷搧瀹夊叏鐨勯噸瑙嗕笉瓒筹紝鍚勬柟闈㈢殑绠＄悊涓庣洃瀵熶笉鍒颁綅銆傝€屼笖锛屽浗鍐呮煇浜涗紒涓氱殑绀句細璐ｄ换鎰熶笉瓒筹紝瀵规硶寰嬬殑钘愯锛屽鐢熷懡鐨勬紶瑙嗭紝浣跨ぞ浼氶櫡鍏ユ贩涔?涔熷厖鍒嗘毚闇蹭簡鎴戝浗椋熷搧璐ㄩ噺涓庡畨鍏ㄦ爣鍑嗕綋绯讳笉瀹屽杽锛屽湪浜嬩欢鍙戠敓鍓嶄笉鑳藉強鏃跺彂鐜伴棶棰橈紝鑰屽湪浜嬩欢鍙戠敓鍚庢墠璁よ瘑鍒颁簨浠剁殑涓ラ噸鎬э紝鑰屼笖锛屽墠鏈熺殑浼佷笟鐩戠鎺柦涔熶笉瀹屽杽[1]銆?/p>
1.2 椋熷搧鐢熶骇璐ㄩ噺涓庡畨鍏ㄧ洃绠℃柟寮忓瓨鍦ㄦ紡娲?/p>
鐢变簬椋熷搧涓嶆柇鍑虹幇璐ㄩ噺涓庡畨鍏ㄩ棶棰橈紝娑堣垂鑰呭湪閫夋嫨椋熷搧鏃堕鍏堜細鑰冭檻椋熷搧鐨勮川閲忥紝浠ュ強鏄惁鍑虹幇杩囬鍝佸畨鍏ㄩ棶棰橈紝瀵艰嚧椋熷搧琛屼笟闄峰叆鍙戝睍鍥板銆傚嚭鐜拌繖浜涢棶棰樼殑涓昏鍘熷洜鍦ㄤ簬锛岄鍏堬紝鍥藉娌℃湁杩涗竴姝ュ畬鍠勯鍝佸畨鍏ㄧ鐞嗘鍑嗭紝涓€浜涗笉鑹紒涓氬湪椋熷搧鐢熶骇鏂归潰娌℃湁鎸夌収鍥藉鐢熶骇鏍囧噯杩涜鐢熶骇锛屽鑷撮鍝佽川閲忎笉杈炬爣銆傝€屼笖甯傚満鍑嗗叆鏍囧噯瀛樺湪婕忔礊锛屼竴浜涙病鏈夎揪鍒拌川閲忔爣鍑嗙殑椋熷搧鎶曞叆浜嗗競鍦猴紝缁欎汉浠殑瀹夊叏閫犳垚涓ラ噸濞佽儊锛屽叾娆★紝椋熷搧璐ㄩ噺鐩戠鍔涘害涓嶄弗锛屽椋熷搧鐢熶骇鐨勭洃鐫ｄ笉瑙勮寖銆傛渶鍚庯紝鍦ㄥ伐鍘傜敓浜ф椂锛岀洃绠￠儴闂ㄦ病鏈夎繘琛岃鑼冪殑鐩戠锛岄€犳垚鐩戠婕忔礊锛屼竴浜涗紒涓氱敓浜т簡璐ㄩ噺涓嶈揪鏍囩殑椋熷搧[2]銆?/p>
2 椋熷搧璐ㄩ噺涓庡畨鍏ㄥ娑堣垂鑰呴渶姹傜殑褰卞搷
闅忕潃绀句細鐜鐨勫彉鍖栵紝褰撲笅浜轰滑姣旇緝鐪嬮噸椋熷搧璐ㄩ噺涓庡畨鍏紝鐗瑰埆鏄湪鍙戠敓浜嗕竴绯诲垪鐨勯鍝佽川閲忎笌瀹夊叏闂鍚庯紝娑堣垂鑰呯殑闇€姹傛洿鍔犻毦浠ユ弧瓒炽€傚綋鍓嶄汉浠浜庨鍝佽涓氬苟涓嶇湅濂斤紝閫夋嫨椋熷搧涓昏渚濇嵁椋熷搧鐨勫競鍦哄舰璞″ソ鍧忥紝鍥犳鎯宠淇冭繘椋熷搧琛屼笟鐨勫彂灞曪紝灏辫鏀瑰彉椋熷搧琛屼笟鐨勫競鍦哄舰璞°€傝繎鍑犲勾鏉ワ紝涓轰簡鍚稿紩娑堣垂鑰咃紝鍚勭缇庨灞傚嚭涓嶇┓锛屼絾涔熷紩鍙戜簡杈冧弗閲嶇殑椋熷搧瀹夊叏闂銆傞鍝佸畨鍏ㄧ洃绠￠鍩熷湪涓嶆柇鎵╁ぇ锛屼富瑕佽〃鐜颁负鐢熶骇杩囩▼銆佸澶栭攢鍞互鍙婂競鍦虹洃绠＄瓑锛屽姝わ紝浣垮緱椋熷搧鐢熶骇鏈変簡寰堝ぇ鐨勯檺鍒讹紝椋熷搧浼佷笟娓愭笎涓嶅啀鏄粎鏍规嵁娑堣垂鑰呯殑鍠滃ソ杩涜鐢熶骇銆傞鍝佸畨鍏ㄩ棶棰樿繘涓€姝ュ姞娣憋紝鐢辨渶鍒濈殑缁嗚弻鎬绘暟瓒呮爣锛屾紨鍙樹负褰撲笅鐨勫啘鑽畫鐣欒秴鏍囩瓑闂锛屼娇寰椾汉浠繘涓€姝ラ噸瑙嗛鍝佺殑璐ㄩ噺涓庡畨鍏紝鍦ㄩ€夎喘椋熷搧鏃朵細閫夋嫨浠ュ線娌℃湁鍑虹幇杩囬鍝佽川閲忛棶棰樼殑椋熷搧锛岄偅浜涘嚭鐜拌繃椋熷搧瀹夊叏闂鐨勯鍝侀€愭笎寰椾笉鍒版秷璐硅€呯殑淇¤禆;鍒舵瘨鍒跺姡鎵嬫瓒婃潵瓒婂鏍枫€佹墜娉曡秺鏉ヨ秺闅愯斀锛屾秷璐硅€呭浜庨鍝佽川閲忎笌瀹夊叏闂瓒婃潵瓒婇噸瑙嗭紝瀵逛簬椋熷搧鐨勯€夋嫨瓒婃潵瓒婃厧閲峓3]銆?/p>
3 鎻愬崌椋熷搧璐ㄩ噺涓庡畨鍏紝鎻愬崌娑堣垂鑰呴渶姹?/p>
3.1 浠ユ硶瑙勬瀯鏂扮З搴忥紝鎻愰珮娑堣垂鑰呬俊浠诲害
瀵逛簬娑堣垂鑰呰€岃█锛岄鍝佽川閲忎笌瀹夊叏绗﹀悎鏍囧噯锛屼究鑳芥弧瓒抽渶姹傦紝鍙互鍒╃敤娉曡鏉ヤ繚璇侀鍝佺殑璐ㄩ噺涓庡畨鍏紝姣斿锛屽湪绠＄悊杩囩▼涓皢銆婇鍝佸畨鍏ㄦ硶銆嬨€婅川閲忓畨鍏ㄦ硶銆嬨€婇鍝佽川閲忓畨鍏ㄧ鐞嗘潯渚嬨€嬬瓑鍏呭垎杩愮敤鍒伴鍝佽川閲忎笌瀹夊叏鐨勭鐞嗕腑锛屼繚璇侀鍝佸畨鍏ㄦ墽娉曢儴闂ㄥ湪鎵ф硶鏃舵湁娉曞彲渚濄€傞渶瑕佷粠娉曞緥灞傞潰瀵归鍝佸畨鍏ㄤ簨浠惰拷绌跺垜浜嬭矗浠伙紝钀藉疄椋熷搧娉曞緥娉曡锛屼緥濡傚湪椋熷搧瀹夊叏娉曞拰璐ㄩ噺瀹夊叏娉曠瓑鐩稿叧娉曞緥鐨勪慨璁㈣繃绋嬩腑锛岀粏鍖栫鐞嗚繃绋嬨€傜敱浜庢垜鍥介鍝佽川閲忕洃绠￠儴闂ㄥ垎宸ヤ笉鍚岋紝鎵€浠ュ湪鍒跺畾椋熷搧璐ㄩ噺瀹夊叏绛夌浉鍏虫硶寰嬫椂锛岄渶瑕佺粨鍚堝悇閮ㄩ棬鐨勭壒鐐规牴鎹悇閮ㄩ棬鐨勬儏鍐佃繘琛屽尯鍒粏鍖栵紝淇濊瘉鍒跺畾鍑烘潵鐨勬硶寰嬫硶瑙勮兘閽堝鎬цВ鍐充笉鍚岄棶棰樸€傛澶栵紝鍦ㄦ硶寰嬪仴鍏ㄨ繃绋嬩腑锛屽湪婊¤冻鏃朵唬瑕佹眰鐨勫悓鏃讹紝淇濇姢浜烘皯缇や紬鐨勫埄鐩婃槸浼樺寲娉曞緥鐨勬牴鏈洰鏍囥€傛硶寰嬫硶瑙勭殑鍒跺畾锛屼笉浠呭彲淇濋殰浜烘皯缇や紬鐨勫埄鐩婏紝鍚屾椂涔熸槸瀵归鍝佸埗閫犲晢鐨勪竴绉嶇害鏉燂紝鎵€浠ュ湪鍒跺畾娉曞緥鐨勬椂鍊欙紝搴旇绉夋壙鐫€淇濇姢鍜屾儵鎴掔殑鎬佸害锛屼笉鏂仴鍏ㄩ鍝佽川閲忕鐞嗕綋绯汇€傚皢娉曞緥浣滀负绠＄悊鍩虹锛屽簲鐢ㄥ埌鎵€鏈夌殑椋熷搧浼佷笟涓紝淇冧娇缁忚惀鑰呮彁鍗囬鍝佸畨鍏ㄦ剰璇嗭紝涓ユ牸鎸夌収娉曞緥娉曡鐢熶骇椋熷搧锛屾彁鍗囬鍝佷紒涓氱殑璐ㄩ噺绠＄悊姘村钩锛屼繚璇侀鍝佺殑璐ㄩ噺涓庡畨鍏紝浣挎秷璐硅€呯殑闇€姹傚緱浠ユ弧瓒筹紝浠庤€屾彁鍗囨秷璐硅€呭椋熷搧瀹夊叏鐨勪俊浠诲害[4]銆?/p>
3.2 浠ョ洃绠℃彁鍗囬鍝佽川閲忥紝婊¤冻娑堣垂鑰呯殑闇€姹?/p>
娑堣垂鑰呯殑闇€姹傛棤娉曞緱鍒版弧瓒筹紝涓昏鏄洜涓洪鍝佺殑璐ㄩ噺涓庡畨鍏ㄥ瓨鍦ㄩ棶棰橈紝璐ㄩ噺杈句笉鍒版秷璐硅€呯殑瑕佹眰锛屽畨鍏ㄩ棶棰橀鍙戞槸娑堣垂鑰呴渶姹傚彂鐢熷彉鍖栫殑涓昏鍥犵礌銆傞鍝佽川閲忎笌瀹夊叏闂涓€鐩撮兘鏄粫涓嶅紑鐨勮瘽棰橈紝瀵艰嚧杩欎竴绯诲垪闂鐨勫師鍥犲湪浜庨鍝佽涓氱鐞嗘爣鍑嗗瓨鍦ㄤ竴瀹氱殑婕忔礊锛岄拡瀵硅繖涓€婕忔礊闇€瑕佺浉鍏抽儴闂ㄥ埗瀹氭湁鏁堢殑鐩戠浣撶郴锛屼互姝ゅ姞寮哄浼佷笟椋熷搧璐ㄩ噺涓庡畨鍏ㄧ殑鏈夋晥鐩戠锛屽苟瀵瑰叾宸ュ巶鐢熶骇杩囩▼杩涜鐜板満鐩戠锛屼粠婧愬ご鏂粷椋熷搧璐ㄩ噺瀹夊叏闂銆傛瘮濡傚湪椋熷搧鐢熶骇杩囩▼涓紝鎻愰珮鐢熶骇鑰呯殑璐ㄩ噺涓庡畨鍏ㄧ敓浜ф剰璇嗭紝浣跨敤楂樻晥鐨勯鍝佽川閲忔娴嬪伐鍏凤紝鍔犲己瀵归鍝佽川閲忕殑鏈夋晥妫€娴嬶紝骞跺強鏃剁洃鎺ч鍝佽川閲忛棶棰樸€傚競鍦虹洃绠￠儴闂ㄨ姹備紒涓氬埗瀹氱瀛︾殑璐ㄩ噺绠＄悊鏍囧噯锛屼繚璇侀鍝佽川閲忔弧瓒虫秷璐硅€呯殑浣跨敤瀹夊叏闇€姹傘€傝€屼笖锛屼紒涓氳繕瑕佸缓绔嬮鍝佽川閲忕洃鐫ｉ儴闂紝鍦ㄤ紒涓氬彂鐢熼鍝佽川閲忛棶棰樻椂锛岀鐞嗚€呰兘澶熻繀閫熷弽搴旓紝鍋氬嚭澶勭悊鍐崇瓥銆傝€屼笖锛屼篃瑕佸缓绔嬬幇鍦虹洃绠￠儴闂紝浠庢簮澶村椋熷搧杩涜鐩戞帶锛岄樆姝㈣川閲忎笌瀹夊叏杈句笉鍒版爣鍑嗙殑椋熷搧娴佸叆绀句細锛屾彁鍗囬鍝佺殑璐ㄩ噺涓庡畨鍏ㄧ瓑绾э紝婊¤冻娑堣垂鑰呯殑闇€姹俒5]銆?/p>
3.3 浠ユ剰璇嗕績闇€姹?/p>
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鍙傝€冩枃鐚細
[1]鍚曞瓭浜?鍒嶈椋熷搧璐ㄩ噺涓庨鍝佸畨鍏ㄦ€у垎鏋愮殑鍏宠仈[J].鐜颁唬椋熷搧锛?016锛?4锛夛細39-40.
[2]瀹版瘬鑱?椋熷搧瀹夊叏鐨勭幇鐘跺垎鏋愬強椋熷搧璐ㄩ噺绠＄悊[J].椋熷搧瀹夊叏瀵煎垔锛?019锛?0锛夛細163.
[3]鏉庡枩鐢?鎻愬崌椋熷搧璐ㄩ噺瀹夊叏鐨勫嚑鐐规剰瑙乕J].鐜颁唬闈㈢矇宸ヤ笟锛?019锛?3锛?锛夛細41-42.
[4]闄?闈?椋熷搧瀹夊叏鐜扮姸鍙婇鍝佺敓浜ц繃绋嬩腑鐨勮川閲忕鐞哰J].椋熷搧瀹夊叏瀵煎垔锛?019锛?7锛夛細161.
[5]璋㈢函棣?娴呮瀽鎴戝浗椋熷搧璐ㄩ噺瀹夊叏鐜扮姸鍙婂叏闈㈣川閲忕鐞嗗绛朳J].鐜颁唬椋熷搧锛?019锛?7锛夛細107-108锛?18.
