2014考研英语复习：模拟试题之写作练习(六十一)
Part B
52.Directions:
study the following picture carefully and write an essay to
1)describe the picture
2)give your comments on the phenomenon
3)suggest counter-measures
52.
As is shown in the drawing we may see that the whole city has been filled with varied boring advertisements. With the rapid flourishing of advertising nowadays, people find themselves exposed to various advertisements that nearly blanket everywhere.
To some extent, advertisement has become an indispensable part of our everyday life. It may effectively guide our consumption in the product market of every hue. Just for this reason the enterprises will try their utmost to compete in the field of advertising. However, as the competition drives the manufacturers crazy, advertising campaign starts to lose its bearings, advertisements of poor quality and even false advertisements emerge.
So large sum of poor advertisements has terribly devastated our national culture. As we all know, a excellent nation without splendid culture can never go far, splendid national culture requires high-quality advertisements.
While we walk on the street and see that nearly all the writings on board are "Haveyou eaten today" "Have you drunken today", nobody can hardly believe that our culture is becoming impoverished. Besides this aspect, in my opinion, low-quality advertisements won't be able to accomplish their function of promotion yet. What's much worse will be the deterioration of living condition that various advertisements have brought us. Thousands of billboards occupy the road for pedestrains and cars, innumerable leaflets are pasted at any corner available. It acts like that our cities have been wrapped in advertisements of every description. The living space is gradually diminishing, and graceful environment has been cruelly polluted.
The situation is demanding for us to take effective actions. First of all, advertising law should be strictly applied to keep the advertising under proper control. Besides, we have to enrich our culture in design, and broaden the vision of adverting to create outstanding works.
