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根据下面材料,回答 26~30 题: Pretty in pink: adult women do not remember being so obse

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根据下面材料,回答 26~30 题: Pretty in pink: adult women do not remember being so obse

根据下面材料,回答26~30题:

Prettyinpink:adultwomendonotr ememberbeingsoobsessedwiththecolour,yetitispervasiveinouryounggirls’lives.Itisnotthatpinkintr insicallybad,butitisatinysliceoftherainbowand,thoughitmaycelebrategirlhoodinoneway,italsorepeatedlyandfirmlyfusedgirls’identitytoappearance.Thenitpresentsthatconnection,evenamongtwo-year-olds,betweengirlsasnotonlyinnocentbutasevidenceofinnocence.Lookingaround,despairedatthesingularlackofimaginationaboutgirls’livesandinterests.

Girls'attr actiontopinkmayseemunavoidable,somehowencodedintheirDNA,butaccordingtoJoPaoletti,anassociateprofessorofAmericanStudies,it'snot.Childrenwerenotcolour-codedatalluntiltheearly20thcentury:intheerabeforedomesticwashingmachinesallbabiesworewhiteasapracticalmatter,sincetheonlywayofgettingclothescleanwastoboilthem.What'smore,bothboysandgirlsworewhatwerethoughtofasgender-neutr aldresses.Whennurserycolourswereintr oduced,pinkwasactuallyconsideredthemoremasculinecolour,apastelversionofred,whichwasassociatedwithstr ength.Blue,withitsintimationsoftheVirginMary,constancyandfaithfulness,symbolisedfemininity.Itwasnotuntilthemid-1980s,whenamplifyingageandsexdifferencesbecameadominantchildren'smarketingstr ategy,thatpinkfullycameintoitsown,whenitbegantoseeminnatelyattr activetogirls,partofwhatd efinedthemasfemale,atleastforthefirstfewcriticalyears.

Ihadnotr ealisedhowprofoundlymarketingtr endsdictatedourperceptionofwhatisnaturaltokids,includingourcorebeliefsabouttheirpsychologicaldevelopment.Takethetoddler.Iassumedthatphasewassomethingexpertsdevelopedafteryearsofresearchintochildren'sbehaviour:wrong.Turnsout,accordingtoDanielCook,ahistorianofchildhoodconsumerism,itwaspopularisedasamarketinggimmickbyclothingmanufacturersinthe1930s.

Tradepublicationscounseleddepartmentstoresthat,inordertoincreasesales,theyshouldcreatea"thirdsteppingstone"betweeninfantwearandolderkids'clothes.Itwasonlyafter"toddler"becamecommonshoppers'termthatitevolvedintoabroadlyaccepteddevelopmentalstage.Splittingkids,oradults,intoever-tiniercategorieshasprovedasure-firewaytoboostprofits.Andoneoftheeasiestwaystosegmentamarketistomagnifygenderdifferences–orinventthemwheretheydidnotpreviouslyexist.

第26题Bysaying"itis...Therainbow"(line3,Para1),theauthormeanspink_______.

[A]shouldnotbethesolerepresentationofgirlhood

[B]shouldnotbeassociatedwithgirls'innocence

[C]cannotexplaingirls'lackofimagination

[D]cannotinfluencegirls'livesandinterests

正确答案:A
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