英语翻译论文从感性消费与感性营销的理论分析入手,从情感角度研究了LG巧克力手机运用感性营销所存在的问题,并针对其存在的问

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论文从感性消费与感性营销的理论分析入手,通过对LG巧克力手机感性营销的现状分析,结合相关理论的阐释,从情感角度研究了LG巧克力手机运用感性营销所存在的问题,并针对其存在的问题提出了相应的解决对策,最后结合LG巧克力手机感性营销的实际情况总结出企业在运用感性营销过程中应注意的问题。
Starting from the theoretical analysis of perceptual consumption and perceptual marketing,through the status analysis of the perceptual marketing,and combining with the description of relative theories
this paper studies,from the the emotional point of view,the problems that exist in the perceptual marketing of LG Chocolate Mobile Phone,and proposes corresponding measures ageinst these problems。Finally combining with the practical situation in the perceptual marketing of LG Chocolate Mobile Phone,some problems that shoud be noted for an enterprise in the process of perceptual marketing are summerized