题文
There are thousands of products of all colors and shapes in a supermarket, making you believe that they are worth a try. How? Packaging （包装）is the silent but persuading salesman.
There on the shelves, each bottle, can, box, and jar has been carefully designed and measured to speak to the inner self of the consumer（消费者）, so that is buying not only a product but also his belief in life. Scientists have studied consumer behavior recently and found that the look of the package has a great effect on the “quality” of the product and on how well it sells, because “Consumers generally cannot tell between a product and its package. Many products are packages and many packages are products,” as Louis Cheskin, the first social scientist studying consumers’ feeling for packaging, noticed.
Colors are one of the best tools in packaging. Studies of eye movement have shown that colors draw human attention quickly. Take V8 for example. For many years, the bright red color of tomatoes and carrots on the thin bottle makes you feel that it is very good for your body. And the word “green” today can keep food prices going up.
Shapes are another attraction. Circles often suggest happiness and peacefulness, because these shapes are pleasing to both the eye and the heart. That’s why the round yellow M signs of McDonald’s are inviting to both young and old.
This new consumer response（反应）to the colors and shapes of packages reminds producers and sellers that people buy to satisfy both body and soul.
60．According to the passage, ______ seems to be able to persuade a consumer to buy the product.
A．the pleasing color of the package B．the special taste of the product
C．the strange shape of the package D．the belief in the product
61．If a package or a product is round in shape, it can ________.
A．bring excitement to the consumers B．attract the consumers’ attention
C．catch the eye movement of the consumers D．produce a happy and peaceful feeling
62． “And the word ‘green’ today can keep food prices going up.” This sentence suggests that consumers today are ________.
A．starting to notice the importance of new food
B．enjoying the beauty of nature more than before
C．beginning to like green vegetables
D．paying more attention to their healthy
63．It can be inferred from the passage that V8 is a kind of ________.
A．vegetable dish B．healthy juice C．iced drink D．red vegetable 题型：未知难度：其他题型
答案
60--63 ADDB
解析
60.A 点评：细节理解题。文章第三自然段就是该题的解题思路，故应选A。
61.D点评：细节理解题。文章第四自然段中的“Circles often suggest happiness and peacefulness”就很好地说明D为正确选项。
62.D 点评：联系上下文，该词所在句的前面一句话就说明“Green”意为“绿色健康的”，故选D。
63.B 点评：细节理解题。在文章第三自然段中的“For many years，the bright red color of tomatoes and carrots on the thin bottle makes you feel that it’s very good for your bady.”可知B为正确选项。
考点
据考高分专家说，试题“There are thousands .....”主要考查你对 [健康环保类阅读 ]考点的理解。健康环保类阅读
健康环保累阅读概念：
健康环保类文章常是介绍科学知识、生活常识和环境保护方面的短文。体裁有记叙文、 说明文、议论文和各种应用文。
健康环保类文章阅读技巧：
健康环保类文章常是介绍科学知识、生活常识和环境保护方面的短文。阅读此类短文要以现象或事物为中心进行思考，理解现象产生的原因、条件和客观规律等。同时要抓住事物的特征、用途和相互关系等。科普环保类文章一般为说明文，从结构上看大致可分为三个部分：
第一部分一般是文章的首段，主要用来提出文章的主题，即文章想要阐述、说明的主要内容；
第二部分是文章的主体，可由若干个段落组成，对文章的主题进行展开说明；
第三部分是结尾段，对文章的主题进行归纳总结。这类文章多用一般现在时，而且一般多使用客观性词语表述。有时为了强调客观性，也常使用被动语态。
从近几年的考试题来看，科普环保类的文章越来越与人们的实际生活相接近。由于此类文章缺乏故事情节，很多同学对此类文章感到费解。但一般的科普类文章都是就事论事，需要逻辑推理和想象的时候较少，因此此类阅读题也没有同学们想象中的那么难，只要多加训练，就能较好地答题。
【阅读策略】
1、概要(Summarizing)：
阅完材料后，将所阅材料浓缩，摘要，做出所阅材料的书面或口头梗概。
2、组织(Organization)：
阅读后根据阅读内容，识别观点、人物、事件之间的关系以及文章的结构关系。如：时间关系、比较或对比关系、相关关系及因果关系等。
