题文
阅读理解。 Celebrity (名人) has become one of the most impor-tant representatives of popular culture.Fans used to be cra-zy about a specific film,but now the public tends to base its consumption
(消费)on the interest of celebrity attached to any given product. Besides, fashion magazines
have almost abandoned the practice of putting models on the cover be-cause they don't sell
nearly as well as famous faces. As a result,celebrities have realized their unbelievably powerful
market potential,moving from advertising for others' prod-ucts to developing their own.
Celebrity clothing lines aren't a completely new phenome-non,but in the past they were
typically aimed at the ordinary consumers,and limited to a few TV actresses. Today they're
started by first-class stars whose products enjoy equal fame with some world top brands.
The most successful start-ups have been those by celebrities with specific personal style.As
celebrities become more and more experienced at the market,they expand their production
scale rapidly,cover-ing almost all the products of daily life.
However, for every success story, there's a related warning tale of a celebrity who
overvalued his consumer appeal. No matter how famous the product's origin is,if it fails
to impress consumers with its own qualities it begins to resemble an exercise in self-promotional
marketing. And once the initial(最初的) attention dies down,consumer m-terest might fade,
loyalty(忠诚)returning to tired-and-true labels.
Today, celebrities face even more severe embarrass-ment. The pop-cultural circle might
be bigger than ever,but its rate of turnover has speeded up as well. Each mis-step threatens
to reduce a celebrity's shelf life, and thesame newspaper or magazine that once brought him
fame has no problem picking him to pieces when the opportunity appears. Still, the ego's
(自我的 ) potential for expansion is limitless. Having already achieved great wealth and
public recognition, many celebrities see fashion as the next fron-tier to be conquered. As
the saying goes, success and failure always go hand in hand. Their success as designers might
last only a short time, but fashion-like celebrity-has always been temporary. 1. Fashion magazines today _______ . A. seldom put models on the cover
B. no longer put models on the cover
C. need not worry about celebrities' market potential
D. judge the market potential of every celebrity correctly2.A change in the consumer market can be found today that_______. A. price rather than brand name is more concerned
B. producers prefer models to celebrities for advertisements
C. producers prefer TV actresses to film stars for advertisements
D. quality rather than the outside of products is more concerned 3. The underlined sentence in Paragraph 4 indicates that any wrong step will possibly_______.A. decrease the popularity of a celebrity and the sales of his products
B. damage the image of a celebrity in the eyes of the general public
C. cut short the artistic career of a celebrity in show business
D. influence the price of a celebrity's products4. The passage is mainly about ______ A. celebrity and personal style
B. celebrity and market potential
C. celebrity and fashion design
D. celebrity and clothing industry 题型：未知 难度：其他题型
答案
1-4ADAB解析
该题暂无解析
考点
据考高分专家说，试题“阅读理解。 Cele.....”主要考查你对 [政治经济类阅读 ]考点的理解。政治经济类阅读
政治经济类文章的概念：
要做好这类阅读，平时就要注意了解国内外发生的政治经济大事，掌握一定背景知识，对这类文章的叙述特点及内容安排有一定了解，还要扩展这方面的词汇。阅读这类文章，要抓住文章的核心，即文章整体和各段主要在说什么，也要注意段落之间的逻辑关系。
如何备考政治经济类阅读理解题：
【题型说明】政治经济类阅读文章是高考常选材料之一。该类文章时代气息浓郁，语言鲜活，但熟字新义词、超纲词及专业词语多，长句、难句多。政治类文章大多数是同学们感性趣的内容，读起来倒有似曾相识的感觉，经济类文章读起来就像是雾里看花，文章看完，一头雾水。再加之这类文章的命题侧重于词义猜测、推理判断和文章主旨，同学们对这类题材是望而生畏。
【备考策略】建立心理优势。针对不同体裁的文章，我们要采取相应的阅读方法和技巧。政治类文章多采用记叙文形式，我们可采取“顺读法”，以便抓关键语句，领会文章主旨；而经济类文章则多采用说明文形式，我们则可以采取“逆读法”，先读试题，再从文章中查找有用信息。若遇到的确难读的材料。千万不用着急，因为你觉得难，其他人也一定是同感。在高考前，我们就要有这种心理准备，高考试卷肯定有一、两篇难以阅读的材料。不过，我们平时可以有意识地从报刊杂志上找一些较难的阅读材料来阅读，以培养自己迎难而上的心理素质。
【答题方法】
1、寻找主干：
根据英语中五种基本句型结构，把句子中的主语、谓语、宾语、表语等主要成分找出来，其他成分如定语、状语、补语等则易于理解。找到了句子主干，句子的意思至少明白了一半。
2、剔除从句：
在一个长句中可能会出现若干个从句，在理解时，如果把各个从句剔除出来单独理解，然后把大意拼凑起来，整个长句的意思就会明白六、七分。
3、辨别分句：
一个长句如果是由几个并列、转折、递进、对比关系的分句组成，句中往往有表示这些分句关系的连接词，只要能弄清楚分句和分句之间的逻辑关系，再把各层分句的意思加以连贯，整个长句的句意基本上能跃然脑中。
4、寻找关键词：
如果一个句子看完，一点句意的感觉也没有，下下策就是抓住句中的关键词，通过关键词大体弄懂这个长句的意思。
